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Oswego County Tourism


Share Your Advertising Adventures on DiscoverUpstateNY.com (DUNY)


DUNY is the Premier Travel Website for those planning a trip to Upstate NY

Reach the Best Potential Visitors with Discover Upstate NY,  the award-winning website generating between 170,000 and 272,000+ monthly impressions. DUNY places your ad message in front of thousands  of interested vacationers, travelers, and day trippers.

Google Stats for June & July, 2022

  June 2022 174 K Sessions 171 K Users
 July  2022 278 K Sessions 272 K Users

DUNY content is EXCLUSIVELY about Upstate NY and promotes tourism in all 9 regions for travelers from near & far. The website has everything a traveler wants to know about: Attractions, Activites, Historic sites, Wine and brew trails, Dining and Accomodations including resorts, hotels, vacation rentals and campgrounds - and includes 70+ featured Cities, Towns & Counties. With an up-to-the-minute Event Calendar and state of the art Trip Mapping tool, having a presence is core to your tourism. Let us help plan your campaign and start increasing tourism now !


DUNY Advertising Options

  • Top Page Rotating Banner Ad on over 4,000 web pages -
- Banner Ad Position #1 (758 W x 180 H px) @ $3,000 per year or $1,500 for 6 months 
- Banner Ad Position #2 (600 W x 180 H px) @ $2,850 per year or $1,425 for 6 months
  • Medium Ad  (246 W x 196 H pix) @ $1,000 per year or $500 for 6 months 
  • Large Ad  (502 W x 196 H) @ $1,600 per year or $800 for 6 months - BONUS medium & large tall ads included FREE 
  • Extra Large Ad  (758 W x 196 H pix) @ $2,400 per year or $1,200 for 6 months - BONUS large, large tall & medium ads included FREE  
  • Blog post with Links includes a post on discoverupstateny.com and share on discoverupstateny Facebook page  $250

* All ads are displayed on at least 20+ main menu pages.

* Analytics are included.

* BONUS Paid advertisers receive a dedicated content webpage on DiscoverUpstateNY.com searchable by location and category.

* BONUS - All Paid advertisers are entitled to TWO monthly SHARED Facebook posts to the 26,000+ 'liked' Discover Upstate NY facebook page

* BONUS - Seasonal Ad Changeouts are allowed at 3 times/per year / na for 6 month ads.

           Ads Appear Here          

Banner Ads (jpeg or png) are 758 px Wide x 180 High and 600 px Wide x 180 High

Other Ad dimensions are listed below:



* Ad Image Formats include .jpeg and .png

Add $100 for DUNY to create a Custom Ad design for you.

Contact us  for more details about bonus content page writeups and social media blog reposts. Blog post contents are subject to Publisher approval, and display of ads on specific pages may depend may upon space requirements.



2022/23 Special: take an additional 10% off DiscoverupstateNY advertisements when you advertise in any JMF Magazine. JMF Publishing Inc. Magazines (see their ad below) include: NYS Park Maps/Guides, Upstate Summer MagazineJourney Magazine (see the ads below), 1000 Islands/Tug Hill Craft Beverage Map, Adirondack Hiking, Adirondack Paddling, & Adirondack Fishing Magazine.